Answers for car dealers about salesperson video
Promptur is a video content platform for sales teams. Each salesperson gets a question on screen, written for their store, then records and shares a short answer from the Promptur recording app. These pages answer the questions dealer principals and sales managers ask about salesperson video, in plain words.
About Promptur
- What is Promptur?
Promptur is a video content platform for sales teams.
- How does Promptur work for a dealership?
A dealership gets a question pack written for its store, and each salesperson joins with an invite code.
- How much does Promptur cost for a dealership?
Promptur costs US$149 per salesperson per month, plus applicable taxes.
- Who owns salesperson videos, and what happens when a sales consultant leaves the dealership?
A video a salesperson records on their own personal phone belongs to that salesperson.
- Can managers see what salespeople record?
Managers can see each salesperson’s activity in Promptur: who recorded, how often and which questions.
- Does Promptur work for dealer groups with several stores?
Yes.
Getting your team on camera
- How do I get my salespeople to make videos and post them?
Give your salespeople a question to answer instead of a blank camera, so they know exactly what to say.
- What if my salespeople freeze on camera?
Freezing on camera is common, and it’s usually because the salesperson doesn’t know what to say first.
- How do I start a salesperson video program at my dealership in 30 days?
Start with the questions buyers already ask, a short daily recording slot and the sales consultants and product advisors who are willing.
- Salesperson video and social media policy for dealerships
A dealership’s salesperson video policy can be one page: approved questions, what not to say, and how sales consultants and product advisors show they work for the store.
- What do car salespeople need to record good videos?
A car salesperson needs a phone, good light, a quiet spot and a clear question to answer.
What to post
- How can car salespeople use video?
Car salespeople can use short videos to introduce themselves before a visit, answer common buyer questions, and follow up after a test drive.
- What should a car salesperson post on social media?
A car salesperson should post short answers to questions buyers already ask, like what to bring, how trade-ins work and what happens on delivery day.
- What questions do car buyers ask most?
Car buyers’ questions cluster around six moments in a deal: first reply, pre-visit intro, walkaround, post-test-drive follow-up, finance explainer and referral ask.
- What should a pre-visit video from a car salesperson say?
A pre-visit video should tell the buyer who you are, what to bring, and what will happen when they arrive.
- How do you answer a car buyer’s question with a video?
Repeat the buyer’s question, answer it in your first sentence, add one useful detail, and end with a clear next step.
- How often should car salespeople post?
Car salespeople should post on a rhythm they can keep, such as one short answer per shift.
- Should car salespeople be on TikTok?
Car salespeople can use TikTok if buyers in their area are there and the store has clear posting rules.
- How long should a car sales video be?
A car salesperson’s video should answer one question and stop, so it’s short enough to record and share in about two minutes.
Results
- How can a dealership get found online without spending more on ads?
A dealership can get found without new ad spend by putting its people online: staff pages with faces, reviews naming salespeople, and short answer videos.
- How do you know if salesperson videos are working?
Start by tracking what you control: how often your team records, and which questions get answered.
- Do car buyers watch salesperson videos?
No public Canadian study measures salesperson videos specifically, but US research shows car buyers spend hours online and often act after watching video.
Start with one store.
Promptur is US$149 per salesperson per month plus applicable taxes. Book a 15-minute call with Stew to see how it would work at your store.
